Financial Conduct Authority  

What can advisers learn from the FCA's Financial Lives survey?

  • Explain some of the key elements of the FCA's Financial Lives survey
  • Identify the impact of the rising cost of living
  • Describe the drivers for consumers' view about financial services
CPD
Approx.30min

And investment in crypto assets has also increased to 5.8 per cent from 2 per cent in 2020. 

When the FCA delved a bit deeper it found just 19 per cent of 18 to 34-year-olds had investments in 2020, and this has now jumped to 29 per cent.

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Men made up 70 per cent of the new young investors in May 2022, and a greater proportion of these new young investors had an annual income of less than £50,000 compared to everyone who invested (83 per cent versus 70 per cent). 

What is clear is that a whole new cohort of investors are emerging who are being tempted into investing for more ‘emotional’ reasons.

When asked, 40 per cent of new young investors said they had done so for the novelty or to learn something new, and 37 per cent for the challenge, excitement or fun.

Social motivations are obviously playing a big part as well – a quarter said they invested to talk or learn from others. 

The FCA’s Financial Lives survey is an important piece of research, packed with many statistics and details of people’s financial lives.

It is worth financial advisers reading through this data alongside their financial services counterparts, and hopefully it can help in gaining a better insight into their customers’ financial needs and desires. 

Rachel Vahey is head of policy development at AJ Bell

CPD
Approx.30min

Please answer the six multiple choice questions below in order to bank your CPD. Multiple attempts are available until all questions are correctly answered.

  1. Which of the following is NOT a purpose for the results of the FCA's Financial Lives survey?

  2. Which of the following is NOT true regarding the impact of the cost of living increase?

  3. People do plenty of shopping around for pensions, Isas and savings accounts, true or false?

  4. What reason was cited for causing mis-trust in the financial services industry?

  5. What percentage of people are contributing to a pension?

  6. Investment in crypto assets has more than doubled since 2020, true or false?

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  • Explain some of the key elements of the FCA's Financial Lives survey
  • Identify the impact of the rising cost of living
  • Describe the drivers for consumers' view about financial services

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